By James Pruitt, Senior Staff Writer

Giving and receiving criticism is inevitable in the workplace. Remember that feedback is not an attack on your identity. When people criticize your work, they are not attacking you personally. For small businesspeople, feedback may come from employees, partners, clients, or any of the inhabitants of your business environment. 

Part of your business strategy should involve designing pathways for criticism that lead to a productive resolution, and don’t threaten the health of your workplace. For example, a starting point might be ongoing, routine one-on-one sessions. This strategy could nip developing problems in the bud

Inevitably, problems will move past this stage. In response, managers can strive to integrate healthy strategies into the company culture to ensure all parties have a realistic understanding of their performance and the requirements of their role. Prioritizing these behaviors may nurture the type of healthy environment that the productivity of the institution depends on.

1) The First Step When a Problem Arises May Involve an Apology. Handle Apologies Well

In cases where an apology is necessary, both employers and employees should handle the situation in a way that conveys an understanding of the issues. Apologies must be sincere. However, remember that a sincere apology may incorporate ownership of the person’s role in the situation, instead of the person taking on all the blame themselves. 

Of course, insincere apologies only throw kindling on the situation. Before considering what to say at the outset, all parties should ponder the complexity of the situation before digging in their heels and refusing to budge.

2) Maintain Professionalism

A manager should tread discretely with their criticism, even when tempers flare. Mistakes are inevitable. Additionally, from an employer’s perspective, accurate coaching means the difference between a successful business and a failure. From a worker’s perspective, keeping management happy advances their careers and keeps them out of the employment line. 

However, delivering criticism can be almost as painful as receiving it. No one likes awkwardness. Additionally, managers like to defend their hiring decisions. Hence, on both ends handling criticism can be a tightrope.

Mindfulness and introspection can ensure that all parties keep the wheels greased. For example, sometimes someone’s day has just not gone well. Some discussions can wait until cooler heads prevail. Managers can wait, and workers can often reschedule. Both handling conflict and delivering feedback require a good degree of emotional intelligence. 

3) Prepare a Course of Action

Remember that in some cases an employee has perfectly good reasons for their actions or behavior. In others, a manager may need to initiate a disciplinary process. Unfortunately, many times the course of action may result in the employee’s or colleague’s termination. However, often a new procedure or policy change can address the issue. Maybe even a change in the workplace environment can appease the unsatisfied parties. 

It is crucial to remember to contemplate healthy pathways before the environment becomes toxic. Everyone’s goal from feedback should be productive growth on all sides. Every institution needs to practice honest self-evaluation. The more Veteran Business Owners and their partners prioritize these strategies, the greater their success. 

VAMBOA, the Veterans and Military Business Owners Association hope that this article has not only been valuable but provided some unique perspective.  We work hard to bring you important, positive, helpful, and timely information and are the “go-to” online venue for Veteran and Military Business Owners.  VAMBOA is a non-profit trade association.   We do not charge members any dues or fees and members can also use our seal on their collateral and website.   If you are not yet a member, you can register here:  

https://vamboa.org/member-registration/

We also invite you to check us out on social media too.

Facebook:  https://www.facebook.com/vamboa

Twitter:  https://twitter.com/VAMBOA

By James Pruitt, Senior Staff Writer

Small business opportunities are endless. You may have your own idea, but depending on your circumstances, there are so many potential opportunities. There is no limit to them. Some small business ideas require little overhead or almost no startup costs. Others do require a strong emotional commitment. 

Remember, many of these fields require licensure. In some cases, such as accountants or lawyers, jurisdictions mandate these licenses to practice your profession. In others, the state or jurisdiction may offer a license that could step up your game as a small businessperson. 

1. Home Organizer

Working in this field takes a special kind of expertise. Home organizing is an art form. As with many artists, home organizers should create a portfolio to demonstrate their skills. There are even companies that specialize in training home organizers as independent contractors. At the same time, sprucing up a messy house is in a field all its own. Professional organizers need to know what they’re doing before asking someone else to pay for their services.

2. Landscaper

Again, landscaping is an art. A portfolio might get you far. It helps to have experience or a special interest in the field. A green thumb can net you income on many fronts. A landscaping business may keep you busy with both residences and businesses. Also, growing your own plants can supply you with the stock for your own produce market! A talent for plants and landscaping can launch you on any of a series of trajectories as a small businessperson.  With current water shortages, there are opportunities for creative, cost-effective low-water landscaping.

3. Moving Service

Management skills and a good means of transportation can suffice for a decent small-scale moving company. A local operator can employ two or three individuals part-time and serve their clients well.   Perhaps contact a few furniture or appliance outlets to offer your services to their clients.

4. Music Teacher

Who said you can’t make a living off your musical talents? If you can play an instrument well, you can make over $50 an hour sharing your talents. To get started, you can connect with local music schools to find leads and get started. Again, music is a risky business to get into. For any artist, your heart needs to be in it.

5. Notary Public

A notary public verifies the legality of certain documents and bears witness to their signing. Once a notary has met certain licensing requirements, they can work from their own home or affiliate with a small business.  There is a big demand for mobile notaries too.

6. Opening a Repair Shop

Whether computers, cars, bicycles, or electronics, the market for repairers is inexhaustible. Depending on your talents and interests, any of a range of endeavors can make a successful living for a talented repairperson.

7. Photographer

Weddings, headshots, family photos, and event photography can provide a skillful photographer with a steady income. However, the field is competitive, so a background in the field may help you stand out from the crowd.

8. Ride-Share Driver

Uber and Lyft have both provided opportunities for independent contractors. However, the status of these contractors is still up in the air. Cleaning up your car and creating a Lyft or Uber account may very well suit you well. However, a little creativity can get you further.

9. Personal Trainer

Fitness enthusiasts can have fun and make money at the same time by helping others on their fitness journey. Personal trainers can help their clients to avoid injury as well as get the right results in a reasonable time frame. Just consider any licensure requirements, depending on the jurisdiction. Certification in this field may increase your employment prospects.

Conclusion

Once you’ve made the decision to go out on your own, look to your own interests and talents. People who start small businesses may do so for many reasons. Small business opportunities may come naturally to you, or you may look to any of several ideas that might help you hang out a shingle. 

In some cases, you may not be able to imagine doing anything else. In others, you may have obligations that restrict your ability to commit to a career where you don’t have flexibility.  You may have your own idea for a small business. In other cases, you may need to start a small business because of your personal circumstances. In any case, the above leads can place you on a path and allow you to take your first steps toward an independent work life.

VAMBOA, the Veterans and Military Business Owners Association hope that this first article of this two-part series has not only been valuable but provided some unique perspective.  We work hard to bring you important, positive, helpful, and timely information and are the “go-to” online venue for Veteran and Military Business Owners.  VAMBOA is a non-profit trade association.   We do not charge members any dues or fees and members can also use our seal on their collateral and website.   If you are not yet a member, you can register here:  

https://vamboa.org/member-registration/

We also invite you to check us out on social media too.

Facebook:  https://www.facebook.com/vamboa

Twitter:  https://twitter.com/VAMBOA

By James Pruitt, Senior Staff Writer

In our last article, we emphasized the need to engrain an innovative mindset into the core values of any new company. Moving forward, Veteran Business Owners should apply certain strategies to create a more dynamic operation. Some of these strategies are the following:

1. Use creativity to define your objectives

In other words, Veteran Small Business Owners need to ask the right questions. Asking the right questions is necessary to get to know your client base. We need to understand our client base in order to develop effective marketing strategies. Perhaps the entrepreneurs’ own perspectives can inform initial marketing efforts.  However, subsequently, we need to diversify our lines of inquiry.

2. Take the Bull by the Horns. In other words, be proactive and involve yourself in all stages of your business process

In many cases, this involvement may include moving into the trenches so you can understand what is going on, even at the production and customer service levels. Small businesses give owners this advantage. A Vice President of Microsoft performing data entry to show he’s “part of the team” might come off as awkward or disingenuous, or even a poor use of resources. 

Small businesses can transcend this awkwardness since they tend to be more vertically integrated. In a smaller company in its growth phase, the boss likely understands processes from the floor to the C-Suite. Remember involvement in each level of operations can educate the higher-ups about the company’s everyday challenges.  

When plausible, business owners should take any opportunity to perform even the most menial tasks. Putting yourself on the front lines is the best way to engage with every challenge your company may face as well as earn the respect of employees.

3. Market yourself, and know your talents

You know yourself better than anyone else. Innovation requires self-knowledge and understanding your own capacities. Consider any untapped abilities you may have. Also, consider any directions you can take these secret wells of knowledge. Even better, the more you find your passion, the more you find yourself absorbed in the work you do. Once you find the tasks that put you in the “zone,” everyone can benefit when you develop your business in that direction.

4. Acknowledge and utilize talent in others as well

It takes a certain maturity to recognize talent in others. More to the point, any effective organization requires collaboration to succeed. Effective business leaders have an eye for recognizing effective partnerships. Whether in the hiring process or while networking, Veteran Business Owners should develop effective team-building skills, and know how to launch their endeavors with an eye toward finding teammates with contradictory styles and talents.

Focus, focus, focus!

5. Your business should engage you, your workers, and especially your customers. A good fit between an entrepreneur and their business venture can ensure maximum engagement. Consider those tasks where you excel and plan your schedule around them. More mundane, less interesting tasks “flow” more easily when you make your standout talents the centerpiece of your schedule.

These strategies can weave innovation into the fabric of your business. Innovation always requires collaboration and self-understanding, as well as good team-building and management skills. Veteran Business Owners should consider these factors while priming their organization to move forward.

VAMBOA, the Veterans and Military Business Owners Association hope that this article has not only been valuable but provided some unique perspective.  We work hard to bring you important, positive, helpful, and timely information and are the “go-to” online venue for Veteran and Military Business Owners.  VAMBOA is a non-profit trade association.   We do not charge members any dues or fees and members can also use our seal on their collateral and website.   If you are not yet a member, you can register here:  

https://vamboa.org/member-registration/

We also invite you to check us out on social media too.

Facebook:  https://www.facebook.com/vamboa

Twitter:  https://twitter.com/VAMBOA

Do not forget that VAMBOA members receive significant discounts on technology needs.   Check them out here: https://vamboa.org/dell-technologies/ 

By James Pruitt, Senior Staff Writer

As we’ve gotten the COVID-19 pandemic more under control, we’ve noticed an acceleration of existing changes in business practices. In-house employment is still the norm, and we all still depend on brick-and-mortar stores. However, an escalating trend toward online ways of doing business has become more conspicuous.

Obviously, many businesses simply can’t go online. Imagine if Caterpillar decided to go completely remote when its business relies on producing construction vehicles. Furthermore, imagine life without the local thrift store. Finally, we’ll never forget the trials of the “essential workers” in our local grocery store during the Pandemic.

At the same time, most businesses these days do need some sort of online presence just to establish their legitimacy. Potential clients may not trust a company, even a home business, without an online footprint.

Business owners should always put themselves in their customers’ shoes. We’ve all grown dependent on the Internet and on our phones. That first Google search may give prospects their first taste of the services your company offers. Also, remember that customers expect more now than ever. Some guidelines for new Veteran Small Business Owners might include:

1. Assuming you have a website (which you should), make sure multiple channels are at your prospects’ disposal. Many small business owners don’t want an overwhelming amount of business. However, all small businesses do need a certain degree of marketing. 

These days, an Internet search often gives customers the first glimpse of your company’s offerings. Business owners should keep this in mind and consider a “multichannel” approach when possible. “Multichannel” involves multiple routes to contact representatives of your business, whether by phone, chat, or email.

2. Customers now a day are more demanding than ever. We all know the “Karen” phenomenon. Of course, most of these “Karens” (or “Chads”) have been totally out of line. However, most new small business owners often can’t afford the drama of talking back. It’s not fair, but best practice is insulating your business from these kinds of complaints before they occur. 

To stay on the safe side, business procedures should go the extra mile to ensure a seamless experience for the customer. Satisfying that demanding customer before an issue arises could save a lot of time, energy, and heartache, as well as lost business. Generally, the best approach is in fact to make sure your product is, for example, perfectly packaged, or that your advertising is absolutely consistent before your product or service enters the stream of commerce.

3. Empathize with the Customer and Remember the Importance of the “Customer Journey.”

Today, the small “corner store” is not behind us. Customer service matters, possibly now more than ever, especially as we emerge from the isolation of the Pandemic. In fact, you can see a revolution in small businesses, since the Internet allows business owners to cater to far more niche groups. 

From start to finish, your relationship with your clientele matters. Remember the importance of establishing a friendly relationship. Also, consider getting creative with novel promotions and marketing opportunities. Your company’s charisma should help draw your prospects down a pleasant ride through the “sales funnel.” Smaller companies often can’t afford to come off in the same ways as huge corporations.

In conclusion, a few closing thoughts: Remember these principles still apply to “business-to-business” relationships. Finally, remember that your online presence will show up differently on your phone than on a desktop, so make sure everything shows up effectively on mobile as well as on other media. 

Small Veteran Business Owners should never forget traditional customer relations practices. At the same time, entrepreneurs do need to respect the changes to the economy that have only accelerated over the past few years. The Pandemic (or the Internet) hasn’t changed who we are, but both have changed aspects of how we conduct business.

VAMBOA, the Veterans and Military Business Owners Association hope that this article has not only been valuable but provided some unique perspective.  We work hard to bring you important, positive, helpful, and timely information and are the “go-to” online venue for Veteran and Military Business Owners.  VAMBOA is a non-profit trade association.   We do not charge members any dues or fees and members can also use our seal on their collateral and website.   If you are not yet a member, you can register here:  

https://vamboa.org/member-registration/

We also invite you to check us out on social media too.

Facebook:  https://www.facebook.com/vamboa

Twitter:  https://twitter.com/VAMBOA

Do not forget that VAMBOA members receive significant discounts on technology needs.   Check them out here: https://vamboa.org/dell-technologies/ 

By James Pruitt, Senior Staff Writer

The spark behind most small businesses transcends the profit motive. However, none of us can expect to make money while ignoring our clients. We all need to eat. At the same time, we also need fulfillment in our mission in life.

Let’s look at Elon Musk. He started his projects with the best intentions, then consistently found himself burned. Now, his projects have certainly amounted to a net positive for the good they’ve done in the world. At the same time, I think we could debate whether he’d do everything the same if given the chance for a do-over.

Few people go into a business enterprise with purely selfish motives. However, we rarely find companies with totally altruistic motives. We call those companies “nonprofits.”

A smaller company with a mission should find a community willing to share in its bounty. Perhaps this community may consist of “vegans.” Maybe “conservationists,” or maybe even “school board activists.” However, smaller companies should realistically balance their goals with their needs.

As one way to start, Veteran Small Business Owners should consider the causes they most care about. As a next step, consider your community, and what you may offer that community. Maybe you have gardening expertise. Maybe you can repair cars. You may have learned any number of trades during your time in the military. Never underestimate the power of your connections. Also never underestimate the power of your own convictions.

Involvement in the community can do wonders in expanding your business in the right direction. For example, the Danish firm Lego has teamed up with nonprofits to support Syrian and Burmese refugees. We all remember Legos not only from our own childhoods but also as we pick their detritus off the heels of our feet any time we walk around a child-centered household. Whoever came up with the idea for that toy was going somewhere.

Obviously, most of us are not Lego. However, smaller companies may use any of their own resources similarly. As the main point, smaller businesses, even home businesses, should use their offerings to reach out to their community. Brand loyalty itself can multiply your customer base. Maybe you have your own “Lego” idea that can engage your local community. 

Anything from your craftsmanship, your property, your trade skills, or even your good intentions may provide the seeds for a lucrative enterprise. One key word is “engagement.” Remember, your “goodwill” is marketable. Never underestimate the value of community connections. Also, never underestimate the value of time spent building these connections. Your own convictions and passions can launch your enterprise as much as any angel investor.

Smaller businesses often have products or services that may fit just right into the local economy. Rarely do small business owners reach the level of prominence of Elon Musk. However, good intentions do have value. In some cases, those good intentions may even propel a new business into prominence. New business owners should consider the resources they have and make the best use of anything they have to offer. 

VAMBOA, the Veterans and Military Business Owners Association hope that this article has not only been valuable but provided some unique perspective.  We work hard to bring you important, positive, helpful, and timely information and are the “go-to” online venue for Veteran and Military Business Owners.  VAMBOA is a non-profit trade association.   We do not charge members any dues or fees and members can also use our seal on their collateral and website.   If you are not yet a member, you can register here:  

https://vamboa.org/member-registration/

We also invite you to check us out on social media too.

Facebook:  https://www.facebook.com/vamboa

Twitter:  https://twitter.com/VAMBOA

Do not forget that VAMBOA members receive significant discounts on technology needs.   Check them out here: https://vamboa.org/dell-technologies/