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Emergency Utility Shutoffs for Business Owners

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By James Pruitt, Senior Staff Writer

Shutoffs can ruin businesses when bills are not paid. However, business owners may need to shut off services as emergencies arise. Climate change has increased the frequency of weather events, and events of the past year highlight the challenges of social change as well.

One advantage of a small business is the ability to adapt better than larger organizations. As such, Veteran Small Business Owners should plan for survival in tragic situations. 

Shutting off Electricity:

Weather events could bring a host of problems for the electrical grid. Businesses might need to close due to a variety of local climatic phenomena. Windstorms, brush fires, and snowstorms could each render transportation systems unusable, preventing the involvement of utility companies and first responders. An earthquake could damage the wiring in the business structure itself. 

The first contact in a natural disaster should be the electric company. Use extreme caution before tampering with electrical equipment. Hopefully, an on-site maintenance person can handle any issues. 

Only a worst-case scenario warrants the presence of an untrained small business owner in the utility room. In such a case, wait for instructions from the electric company or fire department. However, shutting off the electricity is actually fairly straightforward. Just remember the danger absent proper safety precautions. First, make sure the power is off. A voltage tester can accomplish this task. Then, switch all circuit breakers to the off position. Finally, do the same to the main circuit or fuse.

Never perform these tasks in the case of flooding. Avoid water in contact with electrical equipment. In such a case, the electric company is the best contact for the long-term resolution of the problem.

Shutting off Gas

As with electricity, the gas should only be turned off on the advice of the utility company or the fire department. Once the gas is turned off, wait for a professional to turn the gas back on. However, everyone should at least know how to turn off the main valve.

The scent of natural gas should be a red flag, as should the sounds of hissing and blowing. Each could indicate a leak. The main shutoff valve, often called the street-side valve, is generally where the main pipe first enters the building, just before the gas meter. A tool such as a wrench is usually necessary in such a circumstance. Additional shutoff valves may be located near any appliances that utilize gas.

Generally, gas companies don’t want consumers tampering with their equipment. Small business owners should only resort to such measures after outright instructions from the company or the fire department. A natural disaster may provide the context for such a situation.

Shutting off Water

Natural disasters may often involve flooding. Dangers from flooding may extend well beyond the water damage to physical property. Contact with electrical equipment could create a deathtrap.

Additionally, turning off the water protects from contamination, and ensures that clean water won’t drain through damaged water lines. In fact, business owners are well-advised to turn off the water during periods of vacancy.

As with gas, the main shutoff valve maybe near the meter. Proprietors may find the meter outside the house or in a basement area. A plumber may help locate the correct meter for use in emergencies. Never confuse the water meter with the gas meter. 

Again, as with gas, individual shutoff valves may be located near appliances that use water, such as refrigerators, toilets, and sinks. These valves are useful whenever these appliances need repairs.

Overall Safety Considerations

Always consider the safety ramifications of tampering with gas and electricity. Generally, only professionals should handle these utilities. Given an emergency or natural disaster, the fire department or utility company should give the green light before the involvement of a layperson. However, an understanding of the gas and electrical systems could come in handy in the event these services become unavailable. 

Smaller businesses have the advantage of tighter understanding and control over their instrumentalities. This understanding should include the last resort in the case of emergencies and disasters. Given changes in the social and environmental fabric, such events may only increase over time.

VAMBOA, the Veterans and Military Business Owners Association hope that this article has not only been valuable but provided some unique perspective.  We work hard to bring you important, positive, helpful, and timely information and are the “go-to” online venue for Veteran and Military Business Owners.  VAMBOA is a non-profit trade association.   We do not charge members any dues or fees and members can also use our seal on their collateral and website.   If you are not yet a member, you can register here:  

https://vamboa.org/member-registration/

We also invite you to check us out on social media too.

Facebook:  https://www.facebook.com/vamboa

Twitter:  https://twitter.com/VAMBOA

Do not forget that VAMBOA members receive significant discounts on technology needs.   Check them out here: https://vamboa.org/dell-technologies/ 

Resisting the Urge to Micromanage

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By James Pruitt, Senior Staff Writer

New business owners sometimes invest their life’s work into business ideas. The possibility of a failed business can be devastating and a hard pill to swallow. The emotional and economic commitment might lead to unhealthy management tactics in the early stages.

The practicalities of meeting the bottom line should govern early management decisions. These practicalities often require interpersonal skills. In other words, the entrepreneur should work with subordinates rather than overpowering them. “Helicopter management” may be off the table as the team develops processes to best exploit human resources within the company itself.

Respect and trust should govern the onboarding process. Management should stay mindful that, when they finally must navigate the hiring process, they are bargaining for talent. Talent merits the respect and should be treated well.

Of course. business owners need to monitor employees. At the same time, never forget the importance of healthy boundaries. Lines must be drawn between the autonomy of employees and the visions of their employers. These lines ensure the proper balance between the employees’ dignity and the employer’s bottom line. This balance could bring about the harmony that leads to the fulfillment of a company’s potential.

From the perspective of an employee, controlling managers cause anxiety that may diminish work performance. However, the temptation to micromanage may overwhelm a new Veteran Business Owner. These new frontline workers, after all, may hold the business owner’s life aspirations in their hands. 

Business owners need good results to stay alive. Good business processes and operations are key to the bottom line. However, employees themselves bring their own skills into the business enterprise, which managers should exploit to everyone’s advantage. In some cases, perhaps establishing a 1099 relationship might allow greater synergy between the needs of the employee and employer. A 1099 relationship may increase the employee’s independence while allowing the employer more flexibility as well until the employment relationship solidifies into something more traditional.

The middle ground for an entrepreneur is to find the right “processes” for your business. “Processes” should lead the business on the most efficient path to its bottom line. However, “business processes” are not the same thing as “red-tape.” For-profit businesses have no business administering bureaucracies that interfere with worker productivity. One function of a new business is to find the right functions and operations to increase efficiency.

Businesses build relationships with their workers as each of them grows into their respective roles, and better understand their needs within each of their own niches of the economy. Good relationships with front-line workers always play crucial roles in a business’s capacity to function. 

Business owners should always stay mindful of the needs of their workers as well as their own needs. Often, new businesses adventure into diverse paths in their roads to viable moneymaking status. Likewise, these workers often bring in their own skills that may function in diverse ways to the benefit of the business. Rather than belittling their front-line workforce, business owners should integrate employees into their developing business processes in a manner that decreases costs while increasing the quality of the workday for everyone.

VAMBOA, the Veterans and Military Business Owners Association hope that this article has not only been valuable but provided some unique perspective.  We work hard to bring you important, positive, helpful, and timely information and are the “go-to” online venue for Veteran and Military Business Owners.  VAMBOA is a non-profit trade association.   We do not charge members any dues or fees and members can also use our seal on their collateral and website.   If you are not yet a member, you can register here:  

https://vamboa.org/member-registration/

We also invite you to check us out on social media too.

Facebook:  https://www.facebook.com/vamboa

Twitter:  https://twitter.com/VAMBOA

Do not forget that VAMBOA members receive significant discounts on technology needs.   Check them out here: https://vamboa.org/dell-technologies/

Productivity Strategies for Small Businesses

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By James Pruitt, Senior Staff Writer

To stay effective, businesses need to investigate methods to streamline operations. Various techniques save time and energy when getting your company or organization above ground. These include organizational methods to streamline project management, information retrieval, employee communication, and decision-making processes.

1) Project Management:

Business cycles rarely flow with perfect routines and without bumps in the road. At times, seasonal cycles control the ebb and flow of resources of even the most stable businesses.  As a result, skillful project management must tackle the unpredictable trials that break the rhythms of even the most stable institutions.

In some cases, the same project rolls around each year. In these cases, project management systems can facilitate review and record-keeping. Applications like Asana can help create plans for these periodic bumps in the road, facilitating the delegation and simplification of tasks.

In other cases, a specific circumstance may arise, and a company has a new dragon to slay. In order to tackle such unforeseeable bumps in the road, organizations should retain the flexibility to mobilize. Cross-training can help employees take on diverse tasks within the company as needed. Also, keeping business operations flexible may allow wiggle-room for novel situations as they arise.

2) Good Information Management and Storage, aka a Good Filing System:

Even before the age of computers, any secretary could describe the benefits of a good filing system. Effective companies need to stay organized. Lost documents and jumbled service can destroy a company’s reputation. 

Applications like Airtable can help organize various documents and spreadsheets. Online applications can supplement well-thought-out systems within the office to ensure information is stored effectively and retrievably.

3) Employee Feedback and Communication:

The workers on the front lines are often the first to know when the first hits arise of a dire new issue. Worker feedback is essential. Proprietary software should include space for comments by operators, and management should take these comments seriously. Open-door policies should allow the rank-and-file to raise issues when appropriate. 

Companies should stay vertically integrated to ensure that the leadership and the rank-and-file stay on the same page. This way, problems are less likely to snowball before they reach the attention of management. Applications like Dropbox can ensure communication between various members of the team.

4) Decision Making: Streamlined Approval for New Initiatives:

How can we define “bureaucracy?” Sometimes, layers of middle management calcify into a concrete wall between innovation and leadership. Hence, skillful oversight protects businesses from careless decisions. Approval processes must be strict, quick, and effective.

A calcified bureaucracy in a large organization can stymie the best-laid plans. Careful scrutiny of processes ensures that only the best products and services go to market. Smaller organizations often struggle to maintain quality in the face of limited resources. Given restrictions in size and resources, the problem for Veteran Business Owners often is not bureaucracy, but lack of oversight.

Several workflow applications, such as Shift, can channel tasks to employees’ inboxes. Such applications can allow workers to arrive in the morning ready to tackle their workload independently.

Overall, productivity strategies should vary with the type of organization. However, the above four considerations can guide management across industries in both the for-profit and non-profit sectors. In other words, both newfangled technological approaches and old-fashion office management techniques can help prune time-wasting redundancies from a Veteran Business Owner’s workday.

 

VAMBOA, the Veterans and Military Business Owners Association hope that this article has not only been valuable but provided some unique perspective.  We work hard to bring you important, positive, helpful, and timely information and are the “go-to” online venue for Veteran and Military Business Owners.  VAMBOA is a non-profit trade association.   We do not charge members any dues or fees and members can also use our seal on their collateral and website.   If you are not yet a member, you can register here:  

https://vamboa.org/member-registration/

We also invite you to check us out on social media too.

Facebook:  https://www.facebook.com/vamboa

Twitter:  https://twitter.com/VAMBOA

Do not forget that VAMBOA members receive significant discounts on technology needs.   Check them out here: https://vamboa.org/dell-technologies/ 

 

By James Pruitt, Senior Staff Writer

Who knew? Labor and supply shortages are creating havoc and cursing small businesses now more than ever, especially in the wake of reopening. Behemoths such as Amazon and Walmart have their safety nets. Smaller establishments must struggle with what they have. As a result, gaps in service plague the reputations and growth of their smaller counterparts.

Unfortunately for Veteran Business Owners, the Bureau of Labor Statistics reported 8.1 million job openings at the end of March, a new record. The pandemic only exacerbated a preexisting trend, and the reasons vary. 

Suggestions have included a lack of training opportunities, supercharged unemployment benefits, a mismatched skill set, and fear due to the pandemic for many. Whatever the cause, a shortage of qualified workers has left employers in the lurch despite a continuously shrinking workforce.

Gaps in service are a result, often leaving angry customers. This anger often shows up online. These days, an online presence can make or break a company. Angry reviews can pose real threats to a struggling business.

The trend nowadays is for buyers overwhelmingly to check their business’ online presence. How can business owners minimize angry diatribes on forums such as Yelp, Bing, Google My Business, and Facebook? Small employers are finding themselves trapped between the rock of the labor shortage and the hard place of customer satisfaction. The best short-term fix is better communication.

Business owners should build trust with their client base. Patrons should understand that they can work with the management of a company. These kinds of positive working relationships best protect smaller businesses from online reputational issues, which may leave business owners feeling helpless in their marketing efforts. Good working relationships often rest on a foundation of good communication, one of the variables that managers may control in this economic environment.

Methods of communication may vary. Updating profiles on relevant online business platforms is an easy first step. The business’s profiles on the above online platforms should provide up-to-date hours and terms of service. When possible, these sites should also include explanations for any changes in these terms. Additionally, a business owner should address any negative reviews directly as soon as possible.

Some verbal strategies can improve the outcome of discussions with a dissatisfied customer. For example, first, the person in charge should remain calm during a confrontation. Second, active listening can demonstrate that the manager understands the grievance.  Active listening methods generally emphasize engagement in the discussion. In other words, managers should not remain passive targets in these matters. One such technique may involve rephrasing the complaints in a manner that demonstrates a genuine understanding of the customer’s issues with their service. 

Finally, management should demonstrate their understanding of the weight of the problem and if possible, let the customer know the relevant steps for resolving such issues in the future.

Early communication with dissatisfied customers may prevent escalation or even an angry Yelp review. Overall, the goal is a synergy between the needs of the client and the capacities of the owner. During these novel times, business owners should engage any necessary communication techniques to achieve a meeting of the minds that leaves all parties satisfied and at peace.

VAMBOA, the Veterans and Military Business Owners Association hopes that this article has not only been valuable but provided some unique perspective.  We work hard to bring you important, positive, helpful, and timely information and are the “go to” online venue for Veteran and Military Business Owners.  VAMBOA is a non-profit trade association.   We do not charge members any dues or fees and members can also use our seal on their collateral and website.   If you are not yet a member, you can register here:  

https://vamboa.org/member-registration/

We also invite you to check us out on social media too.

Facebook:  https://www.facebook.com/vamboa

Twitter:  https://twitter.com/VAMBOA

Do not forget that VAMBOA members receive significant discounts on technology needs.   Check them out here: https://vamboa.org/dell-technologies/ 

Self-Marketing for Entrepreneurs

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By James Pruitt, Senior Staff Writer

Marketing is its own field within the business world. Specialists in marketing often come out of school with vast coursework and little experience. The generalities acquired by “professional marketers” often fail entrepreneurs seeking their niche in the economy. 

Every company is different. Each entrepreneur likely has their own set of values, as well as their own understanding of the niche of the economy they seek to occupy. Outsiders may provide guidelines and principles, but the core of a marketing strategy must come from the source of the business idea itself. Successful marketing ultimately comes from within.

Remember the sitcom Family Ties from the eighties? Consider the episode “The Spirit of Columbus.” In a classic standoff between money-obsessed Alex P. Keaton and his opposite, the artist Nick, Alex usurps Nick’s greatest artistic triumph and markets the sculpture “in volume” as home decor. In several fabulous colors to boot. 

These days, marketers rely largely on online strategies. Professional marketers know the web, social media, and other such channels. Entrepreneurs know their own hearts and the goals of their companies. Efforts of marketers fall impotent absent coordination with the leadership of their clients. Consider the ongoing lament of online gamers in the face of recent waves of offbeat, sometimes offensive marketing campaigns. “Why do they do this? The game is nothing like that!”

Entrepreneurs do their best to market themselves, often with advice from ad agencies. Marketers should stick to their roles. These days, marketers do have irreplaceable functions on the online and social media fronts. However, unless the marketer and entrepreneur are one and the same, no one can sell that great idea better than its originator. A marketer can filter the idea. A marketer can find the right channels. However, no one can express the idea’s heart and soul better than the entrepreneur themself.

There are strategies that business owners can use to market themselves. First, no matter the niche product or service, business owners should make their outreach efforts personable. Sometimes, a little creativity can liven up not only the brand but even the lives of its patrons. Perhaps the Michelin man can be an example. The iconic 120-year-old character is as old as the company itself. Over the years he has evolved from grease-monkey to symbol of fine dining. The Michelin brothers needed no marketing agency to accomplish that.

Second, entrepreneurs should ensure focus on their fundamental message. Marketing ideas should have organic roots in the core ideas of the company. Whatever the original focus of a business venture, a marketing campaign should beam this inspiration into their target clientele with laser intensity. A “meeting of the minds” does wonders between owners and clientele, at least in the early stages. Third-party marketers have the potential to complicate this process. Business owners should always stay in control of their message, at least until the enterprise diversifies and becomes too complex.

In the end, business owners should never allow third parties to market their idea in far-off directions, at least in the early stages. Marketers have their place and their own expertise, especially in the age of social media and other forms of online exposure. However, while the business owner provides the capital, the business owner provides the leadership. When the visionary separates from the vision, only broken dreams loom on the horizon.

VAMBOA, the Veterans and Military Business Owners Association hope that this article has not only been valuable but provided some unique perspective.  We work hard to bring you important, positive, helpful, and timely information and are the “go-to” online venue for Veteran and Military Business Owners.  VAMBOA is a non-profit trade association.   We do not charge members any dues or fees and members can also use our seal on their collateral and website.   If you are not yet a member, you can register here:  https://vamboa.org/member-registration/

We also invite you to check us out on social media too.

Facebook:  https://www.facebook.com/vamboa

Twitter:  https://twitter.com/VAMBOA

Do not forget that VAMBOA members receive significant discounts on technology needs.   Check them out here: https://vamboa.org/dell-technologies/ 

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