By Debbie Gregory.

Social capital refers to the connections and shared values between people that enable more cooperation and growth than one person can do alone. When you have taken the time to develop a wealth of social capital you will easily obtain any other resource that you need.

1.)  It Should be Natural Networking

Networking can be unpleasant for most people, but it is truly important to be successful. The best is to start small and be patient. Let the relationship grow naturally by being honest and authentic and show the people that you value them. Start with your own friends, family, and coworkers. Find others in your field that you look up to and connect with them. Just remember to be authentic – don’t put on a fake persona, eventually they will see through it and be less than pleased.

2.) It Establishes You As A Leader

Offering advice or resources to other people without expecting something in return builds trust and establishes your reputation as an upstanding person in your field. If the assistance is helpful, you place yourself as an honorable and knowledgeable person in your field.

3.) It Creates Strong Teams

Social capital is not limited to those who you know personally, who work with you, or those in your company. You can, and should, extend your network as far as you can. Nurturing a wide ranging network will provide you more resources to look to for solving a greater variety of issues.

4.) It Makes People Want to Help You

Once you have provided helpful support and advice to others in your network, they will want to give it back when you need the assistance. Most people genuinely like helping others – especially if they have been helped at some point by that person. Never be afraid to ask for assistance when needed from the network you are carefully creating. It you don’t ask, you don’t get.

Other tips to build social capital:

• Be honest and do not shy away from hard truths. People value honesty.
• Help connect others together.
• Contribute to debates.
• Actively contribute in your chosen field.
• Support other people when they need it.
• Help others in your network with their work.

As the saying goes – every entrepreneur needs three kinds of capital: financial, human, and social. The financial is easy – the other two take a lot of work. Take the time to build your social capital and both you and your Veteran or Military owned business will reap the rewards.

By Debbie Gregory.

A lot of people feel that they lack the training or expertise necessary to become a consultant. They feel that in order to be a consultant that they need to be an “expert” in one given field. Consulting is one of the best ways to be your own boss. You can work one-on-one with clients, provide online training, give talks or seminars, or combine them all. A consulting business can be started with very little capital, very little overhead, and a handful of clients. Thinking about a career in consulting? Do these four traits describe you?

1.) Are You Already Successfully Consulting?

If you have some experience and are continuing to learn in your chosen field, even one or two small successes can help build your credibility and lay the foundations for your solo consulting career. Each individual case that you work on provides you additional tools that to help a client solve his or her challenges.

2.) Do You Enjoy Helping Others Succeed?

The best consultants are compassionate and sensitive to the needs of their clients. They seek to understand the individual issues facing their clients and then use this knowledge to help them find the tools for success.  A consultant is teacher. You cannot show up for a client and solve their problems for them. Your job is to give them the tools that they need to succeed without you holding their hand. A true and honest desire to share your knowledge, expertise, and experience is a clear indicator that a career in consulting could be the right path for you.

3.)  Are You Someone Who Genuinely Loves to Learn?

To be successful as a consultant you must always be learning. You will start with a good grasp of knowledge about your particular field but you must be able to quickly gain knowledge of your client’s business, and their industry as a whole, in order to help them maintain their credibility (as well as yours). Learning can take place in many ways – you can sit and learn from the client themselves, or read about their industry, learn about their competition, speak with their team members, speak with their customers – basically find as many ways as possible to gain insight into each client’s specific field.

4.) Do You Thrive on Variety Each Day?

For the 9-5 crowd their day very rarely differs much from day-to-day. The routine is roughly similar day in and day out.  Even when projects change, they are dealing with the same team, the same target audience, the same products, and so forth. People who make the best consultants crave new experiences and unique challenges that working with clients in all types of fields bring to their day.  They strive to be the problem solver who finds new solutions to various new issues each and every day.

Being a consultant and running your own business is not for everyone. It is drastically different than the traditional 9-5 where you are working for someone else; thus it comes with its own challenges but it also comes with a lot more rewards. There is a good chance that if you have the traits listed above you already have everything that you need to make a successful career out of consulting.

Consulting is an excellent fit for both Veterans and Military Spouses and can be done remotely.

By Debbie Gregory.

Delegation doesn’t come naturally for many small business owners. It’s often difficult to shift gears when you’ve been used to wearing multiple hats to get your business off the ground. But don’t underestimate the benefits of delegating. It is nice to share the workload and it enables you to move forward and be more creative.

First, you need to learn to recognize the difference between giving orders and delegating. A key to the delegation process involves documenting what you want to accomplish and then transferring the knowledge needed to your team members to get it done.

Effective delegation provides you the opportunity to focus on fueling those areas of your business that will drive longer term profits and growth. It also provides you more breathing room to brainstorm ideas enabling and providing you valuable time to think of new ways to take your business to the next level.

You also need to be able to create and implement repeatable systems. Systems should be created to provide repeatable results; rinse and repeat is the key. Also implement step-by-step workflows for time-consuming tasks that can be handed off to your employees, removing you from the process.

It is paramount that you have an understanding of each position within your company and listen to your employees with their ideas and concerns. Even though you may have an overview of the position, your employees know the minutia of it, and they may have ideas of how to increase efficiency.

No one is good at everything so be cognizant of the fact that there will be aspects of running your company that you’re not particularly good at nor enjoy doing. You need to either hire employees to do those tasks or outsource them.

It is important to know what you should be doing when it comes to delegation and it’s equally important to know what you should avoid doing.

Micromanagers aren’t very good at delegating and interacting with their team. They take on all the business responsibilities, watching over what the team does, redoing work, and stopping the flow. Letting go of perfection and trusting that your team members will take the ball and run with it will result in company growth. It is challenging to let go but it is important.

It is natural to feel anxious about trusting a capable employee, partner or outsourced service to take over the tasks you’ve done to make your company thrive. Trusting your team with specific tasks can free up your time to focus on what’s important- growing your company.

Veteran and Military Business Owners Association, VAMBOA.

By Debbie Gregory.

Where is the best place to start your business? Below we have listed the top ten cities and chosen them based on seven key indicators that include:   rate of entrepreneurship; wage growth; job creation; population growth; net business creation; high-growth company density; early-stage funding deals:  The cities in descending order are:

10 – Portland, Oregon – Portland is experiencing a construction boom. The two sectors that are projected to grow the most over the next decade are health care and computer and electronics manufacturing. Currently, the startup areas that are booming include tech companies, early-stage food companies, and apparel companies.

9 – Orlando,Florida –  Orlando has become a high-technology hub with more than 200 aerospace and aviation companies in the city. Additionally, its modeling and simulation industry, that designs programs used for both military training and to power rides at the nearby theme parks, provides more than $4 billion in annual contracts.

8 – Denver, Colorado – Denver is growing due to technology such as A.I. and machine learning, followed by block-chain and cryptocurrency,

7 – San Diego, California – San Diego is the place for startups focused on life sciences, aerospace and biotech.

6 -San Jose, California – San Jose is home to three of the world’s most valuable companies–Apple, Google, and Facebook but there is a critical shortage of office space.  Housing is challenging with San Jose having some of the highest housing costs in the nation.

5 – San Francisco, California – Just north of San Jose, San Francisco is the birthplace of some of the most successful startups, including Uber, Airbnb, and Slack. San Francisco also has astronomical commercial rents and housing costs even higher than San Jose.

4 – Nashville, Tennessee  – Nashville has more than just a thriving music economy; the city’s biggest industry is health care. There are also more than 20 college and university campuses and is home to more megachurches than anywhere else in the country.

3 – Raleigh, North Carolina – Raleigh has been transformed into a software hub. The Research Triangle of Raleigh, Durham, and Chapel Hill boasts the fourth most educated population in the country, and forty-seven percent of the local talent pool holds a bachelor’s degree or higher

2 – Salt Lake City, Utah – Salt Lake has more than great snow. Tech giants such as Adobe, Electronic Arts, and Oracle all have offices there. The city is also one of the most affordable tech-centric places to live making it very desirable.

1 – Austin, Texas – Austin has an extremely reasonable cost of living, loads of sunshine, well-educated people, and a fun streak.  Texas also does not have any state income tax making it highly desirable. Tech giants including Google, Facebook, Amazon, and Dropbox have all established large presences in Austin. Apple has announced it will be investing $1 billion to build a new campus that can eventually hold 15,000 new employees. There are also thriving startup scenes in food and drink, computer hardware, enterprise software, and consumer tech.

Veteran and Military Business Owners Association, VAMBOA,

E-commerce Tips

By Debbie Gregory.

Many veteran business owners and VAMBOA members began their entrepreneurial journey by launching E-commerce websites. E-commerce, short for electronic commerce, is also known as internet commerce and refers to the buying and selling of goods or services via the internet, as well as the transfer of money and data to execute these transactions.

With global retail E-commerce sales are projected to reach $27 trillion by 2020 so you can see why this is such an attractive way to begin a business. But before entrepreneurs jump into the water, here are a few tips to aid in the success of an E-commerce business:

It begins with reaching your audience. If you’re looking to do business online, that’s where you are going to find the majority of your customers. So purchase your domain name, design your web site and set up your social media accounts. Blog, blog, blog. Add a podcast. Optimize your store for mobile.

If you aren’t great with technology, outsource the things you need help with. For example, when your customer adds a product to their cart, does your web site immediately let them know what others products previous purchasers have added-on as a suggested bundle? If a customer is about to abandon their cart, does your website know how to entice them back? If you don’t know how to build in these options, outsource them to someone who does.

Because you are at a disadvantage when it comes to your customers being able to see and touch (and smell) your product in-person, offer incentives such as free shipping or a money back guarantee if it makes financial sense to do so. Encourage your existing customers to leave reviews of your products by offering a percentage discount on their purchase to thank them for their time.

Start building a sales funnel. Think “Do you want fries with that order?” If your customer comes in for one thing, you’re going to ask if they’d like anything else before they cash out.

The more value you add — through freebies, up sells, and add-ons — the more trust you’ll build with your customers, and customers who trust you will spend more.

Building a good relationship with your customers will increase the chances that they will refer others to you, boosting your business even further.

Veteran and Military Business Owners Association, VAMBOA,